eCommerce set up & management

If you engage in eCommerce, you have some knowledge and experience and want to expand on that. I teach and do eCommerce strategy, setup and optimization.

For starters, you want an increase in transaction frequency and Average Order Value AOV.

Reach out to me if you want to discuss any of the following topics.

My Lightspeed eCommerce Case Study may be helpful.

eCommerce Topics by XWebNow

ecommerce config setup cart

Inventory Digitization

  • Do you manufacture, fabricate or resell items which are your own SKUs? Or have a supplier portal, get a spreadsheet or get SKUs somehow.

  • There can be challenges with titles, descriptions, cost, price, categories, variants (size, color, price), images, and more.

  • Inventory management can be tricky, especially with multiple locations. It comes down to business process rules, restrictions, and maybe transfers.

POS Integration

  • POS starts with a payment provider. You’re using a full service like Stripe or a gateway like with a payment provider.
  • Storefront card machine POS is the same as mobile POS on a mobile device having a card scanner. 
  • The system is on a SaaS platform, so you can log in remotely and see sales, reports, or whatever.
  • Another aspect of POS is scanners. Scanning items, bar codes, and UPCs.

eCommerce shopping cart platform configuration

  • Whatever platform you choose, Shopify, Etsy, BigCommerce, Amazon. It won’t be ready out of the box.

  • You have multiple and various settings and configurations to make. Your brand, company info, payment processor, and tax information. There are a couple of dozen settings depending on the platform.

  • Your design, shop, checkout, and all the pages and forms. Do customers have a portal? Can they submit tickets?  Can people submit reviews and comments? Is this moderated?

Shipping integration & processes

  • You either use Ship Station, a competitor, or you have a direct relationship or API connection with a primary carrier. UPS, FedEx, USPS. Whatever your country and region provide.
  • Will you offer real-time shipping calculations?  This is free from most carriers, but it costs with something like Ship Station or Easy Post, or a competitor.
  • You can control the shipping methods.
  • It’s up to you to provide service after the sale. Shipping tracking, updates, and easy returns.

Get in touch if you want to discuss eCommerce config, customization and conversion.

Check out my Lightspeed eCommerce Case Study or reach me at