XWebNow Start Point for Freelance
Website Designers
Looking for your first website design client?
All you need are two things, explained on this page. A Value Proposition and an Offer.
You’re more than just a website designer. But what? Let’s pull that out of you & create a genuine Value Proposition that sets you apart from other designers.
Advice worth 10x your Admission Fee
It doesn’t matter if you do project work with rounds of changes. Or one-off tasks (redesign, logo). You still have to offer a specific thing—nature’s rule, not mine.
A Value Proposition asserts what differentiates you
Below are thought triggers to help you remember & describe how awesome you are.
Prompts to Create your Web Design Value Prop
Studies. Formal & informal education, certificates, camps, badges.
Experiences. Notable, quirky projects with odd products or companies.
Your ‘take’ &’ angle’ to achieve web design flow, results & consistency.
How you work or deliver results:
You’re faster, friendlier, crisper & secure with white glove 24/7 service.
Your Operations Communication skills. Process: mockup & proof, feedback & review, QA & delivery. Post-launch service. All the bits & pieces in between.
What's an Offer?
I teach 7 web designer outreach strategies for free here on my site. One is Google Business Profile claiming, optimization & repeat promotion. There’s direct, before & after value with design elements.
I teach website design outreach. I teach a step-by-step strategy. Each outreach email must have an offer and relate to another outreach email.
That’s the only way to stand out.
Look below at 15K results for “website design offer.” Paid Ads go to at least pg. 12.
Avoid competing on the web design playing field. Much like you wouldn’t compete on price. You lead with value. Offer a tangible before & after result. That is the key.
Approach your prospect with “Situation A” & show how you can bring them to “Solution B.”
What about how to write emails? And who to contact?
I give you 6 emails with the strategies behind them.
A bunch of cash-flush service company types buying website design now, in 2022.
And more.
I teach you want to do, here on my site and if you download my stuff.
But how do I do it? How do I get a client? How does it work?
My offer to you is coaching. Access to me.
Who am I? There’s enough on this website & LinkedIn to understand my public, professional background. Get to know me, and I may tell you government stuff.
I don’t have to work. I take on cool projects like my current inventory digitization to e-Com & some CRO work.
I’m a family, working man living each moment fully at work or play.
My oldest is 26. Middle 20 (a junior in college) Youngest just started high school.
I want to live a life of adventure. But I must be with my youngest each day of high school. I drive her each morning. And do other things.
So full-time adventure will wait 4 years. For now, I serve people like you. Because I once was you. And I needed me now. But the option wasn’t there, and I struggled.
How do I stand out on Upwork, Freelancer & similar platforms?
- Your profile looks, reads, sounds & feels like everyone else. Break it up. Tempo.
- Use bullet points for readability & to group similar items.
- Cut out at least 70%. Then another 20%. Remove adverbs and adjectives & use strong nouns & verbs.
- Think: before & after. "It was this, now it's thiiiiiissss." <--- a pre-promise of value
- Read it aloud. What do you think?
- Now stop.
- (Go back. Reread aloud. You skipped that part, didn't you?)
Live Outreach Coaching
get website design clients
1. Coaching Membership Website
- Access link to Daily Live YouTube Session & recordings. 7:00 PM ET
2. Live Daily YouTube Strategy Sessions
- Figure out what you offer & to who: influencers, B2B, agencies.
- Getting your outreach started & keeping it going.
3. Email & DM Access to me
- Questions, general or specific. Available if you're stuck or frustrated.
4. 100% No-Risk Satisfaction Guarantee.
- If you are unhappy during any month, cancel & get a refund.
