Web Design Client Outreach Strategy
Google Analytics installation, set up,
help & so much more

The strategy is to use Builtwith.com to scan a prospect’s website for Google Analytics installation.

With the results, you can customize a strategic offer.

1. If Google Analytics isn’t installed, you have immense training and relationship-building opportunity.
2. If GA is installed, but it’s Universal Analytics, you have a golden opportunity to help them transfer from UA to GA4.
3. If GA4 is installed, then offer to map buyer journeys, find page drop-offs, or other conversion rate optimization CRO tactics.

Why is this strategy so effective?

So few business owners or staff will dig into Google Analytics.

You can interpret the data & tell them (in plain language) what it means.  Then help decide an action plan.  Then execute the plan.

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